Shoes Report |
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Vibram Five Fingers Shoes – Barefoot shoes take a unique approach to ergonomics. A recent study in a national journal also said that the shoe is excellently designed and the shoe became so popular so quickly that a number of counterfeiters popped up after the company had trouble meeting the demands of retailers. Vibram, the company that creates the barefoot shoes, started off making sole’s for hiking boots before they approached with an idea; a glove for the foot. The five-toed shoes first started in 2006, and quickly became more popular. Time magazine named the shoe one of the year’s best inventions and the shoes were also featured in Christopher McDougall’s book “Born to Run,” a book that touts the benefits of barefoot running. Barefoot runners land on the balls of their feet, rather than on their heels which reduces the stress on the knees and joints. The shoes sell for anywhere from $75 to $125 depending on the model and runners have started wearing them to events. The company is on track to generate $50 million in sales over the course of the next year, and continue to receive high praise from media sources, both in print and on the internet. “It started off as a fad movement, but it’s gaining a loyal following that I don’t think will fade away,” says Dr. Ben Pearl. Could barefoot shoes be the future of sport? All of the evidence points toward them being a better option than any other shoe currently on the market and they have a huge following.
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